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Author Topic: What is the role of a hummingbird in SEO?  (Read 1178 times)

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Offline KateSteel

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What is the role of a hummingbird in SEO?
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Offline KyraKakkar

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Re: What is the role of a hummingbird in SEO?
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Hummingbird is such a subtle update that no one noticed it before Google announced it had shipped a month earlier.

The main thing Hummingbird does is handle queries phrased as questions in a sensible fashion. SEOs have been owning Google for years on queries of this type. It's likely that question-focused content will now rank lower than traditional content.
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