"They really have an understanding of [the fact that] half of our country is women, but only 20 percent of Congress is," Leopold said. "How we do not have the representation that we need? And when Congress is all wealthy white men, then we get policies that support wealthy, white men. And it's really important to have people that personally experience what it's like to not have a lactation room when you're trying to get through the work day or can't afford the healthcare bills for their child."

But they also understand that following the typical Democratic "establishment playbook" won't guarantee them a win. After the Trump election, Klein thinks people realized the standard Democratic messaging wasn't working, and they needed to start from square one. So this time around Klein and Leopold are encouraging their clients to talk about issues that affect working people in a very real way, things like Medicare for all, fully funding public schools, or legalizing marijuana.




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