With so much of our focus so often on winning, have you ever examined whether you really feel that you deserve to win? Or, do you settle for merely being in contention, settling for good - enough, as compared to personal excellence? While each of us may have different perceptions of what winning means, invariably it is dependent on a combination of our attitude, self - confidence, self - belief, values. integrity and persistence. Unless, and until, anyone really believes that he is worthy of, and deserves to win, accomplishing the same is nearly an impossibility.

1. How often have you heard or read something about the need to focus on maintaining a positive attitude? With all that attention, one might come to believe that there is no longer any need to focus on it. However, the reality is that a true positive attitude is personified by our everyday, consistent and persistent actions and behaviors, and not merely by an accumulation of empty rhetoric and verbiage. Maintaining an attitude of positivism means abandoning not only negative words, but negative thoughts, including the pessimistic outlooks associated with questioning whether something is possible, and continuously questioning whether one might succeed.

2. If you want to win, begin by believing in your knowledge and abilities. Understand that there is a significant difference between bragging and confidence, and that being confidence means addressing personal fear and overcoming them, by expanding our comfort zones and seeking continuous self - improvement.

3. Do you believe in yourself? Do you believe that you can achieve what others often may not be able to do? Do you feel that merely because others continuously tell you that you can't do, or it can't be done, or that's not the way it's done or the way do things, that you have enough inner strength and fortitude to move forward and use your personal assets and individual differences to accomplish and persist when others might give up, or not even attempt. Are you satisfied with being ordinary, or to strive to be extraordinary?

4. What are your personal values, and do they jive with, and synergistically work with your strengths, to make you a better and more meaningful person? Is one of your priorities creating better and more meaningful value to all around you, and serving the greater good? Are you unwavering in your commitment to absolute integrity in all aspects of your life? Will you persist and persevere, when others merely give up and surrender?

When you become comfortable enough with yourself to truly believe that you deserve superior results, and you combine that with the commitment to do be great, that belief, in and of itself, will often drive you forward to do things differently, approach life more confidently, and expand your comfort level in a meaningful manner. When you really believe you deserve to win, you propel yourself closer to actually winning.

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