1: The ideal Google AdSense page should have quality content on a specific topic. They strive to be very clear about what the subject, and carefully choose the keyword (or phrase) that describes the subject. Users do not like vague pages that do not have very clear what the page is about.

I do not even think about trying to 'trick' AdSense. (They have sanctions, including expulsion.) Do not create a page about a topic and give a file name on a different topic, that's too confusing.

In short, you want to make sure the page is created offers great value to those interested in the subject. When you provide relevant information about a specific topic, your visitors will benefit and be more likely to click through to relevant AdWords.

2: The path of each person sees too many horizontal banner ads up top. Thus, Google recommends that you choose the vertical - not horizontal - format to display AdWords. I agree. People have become "banner blind" to a horizontal format. In addition, Google has "trained" us to click on text ads relevant to their own site and using the vertical format.

3: It is for financial gain to put AdWords on top of the page to the right. Make sure there is enough "breathing room" - ie white space around the ads - so you can easily attract visitors.

4: The latest marketing tests have shown that placing images next to or above is an advertisement you can have a huge impact on click-thru rates. This is because the eye is immediately attracted to the image, once they see the movie, they see the ad!

5: I know it's tempting, because it seems so easy and it's just sitting there waiting for you to do, but do not click on the AdWords displayed on their own website to increase your income. Google (rightfully) frowns on this topic.

In addition, Google has some of the smartest engineers around, and they are very good at detecting this type of fraud. And really, for an extra $ 1 worth being ejected from a money-maker like AdSense? I think not ...