If you want star affiliates in your market to join their affiliate and promote their products, you really have to go looking for them. Of course you can promote your affiliate program on your own website and get people to sign, but best results are obtained when out and find joint venture partners own ... and seems to understand.
You can find potential partners by finding web sites:
- Have good Web site traffic
- Has decent email list size
- Target your audience buys
How do you find these people?
- Go to your favorite search engine and see the sites that come up in the top of your target keywords.
- Check your estimated traffic ranking on Alexa.com - this website estimates about a site's popularity is based on views and site traffic. The lower the rating number, the busier the site. This is not a foolproof method, but can be used as a basis for comparing sites in similar markets.
- See which sites link to your competition. Go to Google or Yahoo and type the following: link: yourcompetitorsdomain.com. Just substitute "yourcompetitorsdomain.com" with the name of your competitor's domain. The results presented are the sites linking to your competitor. Potentially there are some good sites to partner with here.
- Check DMOZ.org and the Yahoo Directory for websites in an appropriate category for your market.
How do you approach these people?
The common method of many website owners is to send a mass email to attract the webmaster with the lure of the commission. Of course, you should do everything possible to get a name to personalize the email and use your Autoresponder to automatically add your name in your email. Includes information such as your name, web address and any other personal details which may include.
This method will give the majority of the members for the least amount of time and effort. Of course, if there are any web sites you want to say yes, will have a more personal touch. Realize that in competitive markets, these webmasters probably receive many requests from his joint venture and could be sent to the trash, along with the rest.
If you want to be taken seriously:
- Offer to send your product for free so they can review it - or just email them immediately without any expectations. Even if you can promote your product now, if you treat them kindly, they could promote their product in the future.
- Show that you know something about your business and specific comments on some of the projects they are working or some of its products has become
- Do something for them first. Make a list as a recommended resource on your website, etc, and tell them.
- Pick up the phone and develop a relationship. Maybe you can offer to promote their product in the first place, instead of asking a favor immediately. No hurry to get to promote your product or simply burn your bridges completely.
- Show the proven results of other affiliates or illustrate how well your website converts visitors to sales.
In general, realizes he probably will get a lot of "n" before reaching the "Yesser." Do not take it personally because people are busy and can not promote all the products they are present. Just be open to developing relationships and it is the best long-term strategy in the pursuit of great JV partners.
Topic: A Long-Term Strategy For Securing Affiliate & Joint Venture Details (Read 1394 times)
