So, you think you're off to a good start, and finally his new Web site launched. It even has one of the counters in the bottom of the home page to find out exactly how many people visit your site. Done the same pat on the back yet? When it's time to move your site to the next level. It's time web analytics.

Web Analytics may sound like a kind of complex configuration for your site, but for the amateur developer retailers and Internet Web pages, Web Analytics is really a very useful tool and easy. In one fell swoop, the web analytics can help you find all important information about the people who visit your site. In short, is a form of study visits your site, what they do while there, and why they leave. We're talking about, all the who, what, whereas, when and why.

If you are looking to sell something on your site, web analytics can tell you which pages of products are attracting the most viewers, the least. The tool I can still tell which parts of your site is confusing to visitors. And I can say that their biggest customers are coming from.

If you are looking to market themselves on search engines, there is no better way to Web Analytics. The tool allows you to find out which keywords work best to drive traffic to your site. It can help you find out how many hits you are getting from their advertising campaigns. In this way, you can build your Web content to focus on keywords and campaigns, and to further drive traffic to your site.

The benefits of web analytics are many, so this is just a short list of the principal.
Web Analytics can:

• provide a lot of traffic. But unlike counters based on the bottom of a Web page, Web Analytics allows visitors breakdown for how many are new, or "unique" visitors, and how many are frequent visitors, along with pages and the number Page, who considered.

• trace the IP address of your visitors, which is like its numerical address on the Internet where visitors are coming from. Not only that, you can find your location, in the real world too, as well as time of day he arrived.

• Visits breakdown of the home page, where the person first landed on your site, and the output page, the last page you visited before leaving. doorway pages generally show that the visitor may have marked their place in this page, probably because of their valuable content. exit pages, however, could be the most boring content of your site.

• count the total time visitors spent on your site, and exactly what way took place. This can give the best idea of ??how well designed your website is, so they can learn to design better navigation of your site to direct visitors where you want them to go, and get them to stick around your site longer.

• Track your visitors to the links that led to your site. The more links to other Web sites have on their pages, the better. In addition, visitors may have come directly to your site, which is not bad. You could say that the word of mouth in place is working.

• weigh the value of the keyword search engine on the content of your website. You can see which search terms visitors use your site. And also can analyze what people are using the terms in the search engines to find your site. Either way, it is a good way to optimize the content of what your visitors are looking for.

The final benefit of Web Analytics is to make your site more useful to visitors. But of course, you want to be more valuable to you as well.