In the several instance that you have browsed the net you have probably come across a blog or two. Blogs refers to online journals where people express their feeling through writing. They represent personal opinions of authors about certain topics. Blogs allows people to share their ideas and interest with other people around the globe.

Blogs have become popular nowadays for a number of reasons. First, they are search engine friendly. As long as you are making posts regularly, search engines spider them and index them often. Search engines loves blogs because of the regularly updated, fresh content they present. Second, it's the quickest way to build a website. People who want to build a website but do not know HTML and how to create a website can use blogs instead. You do not really need to create websites or any programming language. And third, blogging increase marketing reach dramatically.

Even if you are not much of a writer you can always try blogs. When you become consistent with your blogging you will soon realize why it is important for internet marketers. But setting up a blog does not mean that you will have a one hundred percent boost in your income. A blog won't give you any new ways to make money except with the following ways:

1. Selling advertising space. You can sell text links or banners on your blog. If your blog have a high page rank then this strategy might work for you.

2. Offer affiliate ads. You can offer visitors links or banners to your affiliate products or services just like with a website.

3. The simplest way to get money through your blogs is by having Adsense or any other ads in your blog. Once people click on this ads, that the time you make money.

Keep in mind that your competitors are probably using blogs so you must use one as well. If your competitors are blogging then they are perhaps reaching customers easily and effectively. When you have a blog you can publish information about your business quickly while keeping pace with the growth in the market.

Simply put, blogs are useful social and communication tools. The market is getting smarter and more organized. People would want to talk to you and want to participate in the development of your products. Blogs can allow this because readers can submit their comments to the authot's post if the author allows it.

Blogs will be around for the years to come so it may be a smart decision to start blogging now.