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Author Topic: Coach Web site SEO - Terrific Title Tags  (Read 949 times)

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If you are new to search engine optimization and want to increase traffic to your site, good writing title tags is a great place to start.

Many Web sites need good coaching page titles. They are often completely ignored during the design process or just badly written.
This causes two main problems:

First, a badly written title will not get clicks.
This is what happens ...

When someone performS a search, you are given a list of matches to choose from. This list uses the title of the page to show the person you are searching. If the page title will not attract attention, not clicked.

It's like writing a great book on how to catch fish, but giving it a Grumby title of "A book of fishing." Easily be adopted for the book with him titled "How to catch a lot of fish - Easy"

The second problem is minor search engine rankings.

In general, if the title of your page does not contain keywords that people are looking for, then the pages will have a ranking lower than if the title had those keywords.

So you want to make sure write good page titles for your web site, both to increase their ranking and attract people to click to your website.

So where I can find the title of the page?

Can be found in the HTML source code, to the top of the page (under the title the word before and after the title text.)

So, how to write good title tags?

The two most important things to consider when writing your titles are:

1. Include keywords in the title. Search engines use the words in the title tag to identify what your web page in question. Including keywords in title tag will improve your ranking in search engines.

2. Make your title to draw attention. As mentioned earlier, search engines use page titles to display the results. If they do to get attention, you can earn more clicks and bring more traffic to your website.

Here are more tips on writing attractive tags, keyword rich title:
Include keywords towards the beginning of the title. This gives important keywords.

* Avoid filler words. Words like "the", "a" and "and" just take up space and do not help your ranking.

* Use your name, proprietary coaching process, book title or other well-known brand in the title tags of the pages listed.

* Do not put "John Smith Business Coach -." This will not attract attention as much as something like "Business Coach - Grow your business by 200%."
The use of eight words. This is the amount that is visible in the pages of search engine results.

* Write captions that attract attention. Some techniques are: using keywords that people are looking for by using problem statements, earnings statements.

* Make sure your title accurately reflect what is on the page. Misleading titles disappoint users and search engines may penalize your site.

* Do not overstuff your page title with keywords. Holds the title of a bad area in the search listings page and puts her at risk of search engine penalties.

* Do not store the same title tag on multiple pages. This means that the pages are of the same content and in fact are not - a minus in the eyes of search engines.

Here is an example of a title tag for the homepage of a website, career coach:

"Professional Guidance for Accountants and Lawyers - increase profits"

You can see that this title includes a statement of benefits, relevant keywords, and the name of the target audience - good for ratings and good for attracting attention.

In conclusion, that the title keyword-rich for search engines and attract the attention of search engines. It's an easy way to increase your visibility on search engines and attract more visitors to your web site - more potential customers!




 

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