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Effective Keyword Use for SEO

Started by Webm, 2011-09-28 08:03

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digital marketing

Webm

In SEO, keywords are of supreme importance. Keywords are words or phrases that search engines use in order to match web pages with search queries. It is important to optimize your website with strategic keywords in order to maximize targeted traffic. You will use keywords in both your page optimization and off page.

First, choose a domain name that includes your best keywords. For example, if your best keyword phrase is "Web design Nigeria" you want to choose a domain name that includes this phrase.

Use keywords in the title tag and description tag. The description tag should make sense and entice users to visit your site when they see the description of a search engine.

Keywords also be used in the H1 tag. Keywords dispersion around the content of your page to a keyword density of between 3% -7%. Avoid the overuse of a keyword. Most SEO experts believe that using a keyword too frequently can lead to a search engine "keyword stuffing" filter. It is believed that search engines use this type of filter in an effort to prevent spam from search engines will not appear on the first results. It is also useful to add common misspellings of a word, and the formS in the singular and the plural of the word or phrase.

You want to use keywords in the anchor text of links. Assuming that our best keyword phrase is "Web design Nigeria," you would like to link to your main page with the keyword phrase. A good link to the main page so it could be something like "Web design Nigeria tips". Applying this method of linking all the pages on your site. In addition, the request that other sites link to you using a similar anchor text containing your best keywords.

Keywords are a major component in search engine optimization. They are the means by which search engines identify relevant pages for given searches. Using keywords effectively is a key to achieve more traffic from search engines.

Webm


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