Advertising had long been an important determinant of business success. This includes the presentation of the product / service to consumers. What really matters is how it is presented to the target market to capture.

Whatever the package, the advertising media also plays a big role in determining the success of the product or service awareness.

What may be its advantages over other proven medium like television advertisements selling?

Advantage

1. Low Cost

Even if the Internet ad might be seen as "kind" or long-range, compared to any other means, this is much cheaper than most. Internet advertising packages are offered at prices as low as $ 29.99 for a month of run time period.

2. Market Capture

If your product / service aim to meet the younger generation or those oriented companies advertising on the Internet would be the best as always "hooked-up" sites that web surfing may be a link to your own. Result, a large number of "hits" on your site!

2. No problem

All you really need is a PC (and a little knowledge and bright ideas in forming your site) where you can open the site, search the Internet more advertising package, and verify / update the status of your ad. You may never have to leave your home to advertise!

3. Ads updated

Unlike TV ads need to be updated on a regular basis, Internet ads may run for some time without the need for change. If so, the change in the site is very minimal and can be done easily at home.

Disadvantages

1. Scope
Limited to markets can be captured using only Internet advertising for advertising. Although most people now are in the use of technology, ie surfing the Internet, yet most average consumers still relies on the old form of advertising as a means to gather information on certain products / services.

2. Additional cost

If you want to enlist the help of another professional or establishment to produce the site for your product or service, this would mean additional costs for the employer.

Given the list indicates the advantages and disadvantages on the Internet advertisement low cost, now an entrepreneur can weigh in its applicability to his / product or service.

The purpose of Internet advertising is to offer the widest range or "Maximum Exposure" of the brand with the lowest possible cost. Now does not that sound good or what?